Ford taking Romanian market seriously

Last year the total revenue earned from the sales of Dacia was €2.8bn which is nearly 2 per cent of the GDP of Romania. According to François Foumont the general manager of the company 85 per cent of the cars produced in Romania are exported. Most of the cars produced are exported to countries like France and Germany. When Renault took over Dacia, the company planned to expand its domestic base with the car. However, with international success of the model most Dacia car produced in Romania are exported. The production of Dacia Cars peaked last year when the company was manufacturing more that 1,300 cars a day. This success of Dacia has forced companies like Ford motors to take the Romanian market seriously. However, officials in Ford feel that changes in Romanian infrastructure are required for the growth of local market.

Did you enjoy this post? Why not leave a comment below and continue the conversation, or subscribe to my feed and get articles like this delivered automatically each day to your feed reader. If you don't have a feed reader, you can always have these articles delivered to your email inbox every day. Click here to sign up.

No comments yet.

Leave a comment

Line and paragraph breaks automatic, e-mail address never displayed, HTML allowed: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <s> <strike> <strong>